Houston, Texas, 1962. Plastic surgeon Kevin Saunders (David Schwimmer) accidentally discovers his neighbour's prized cleavage owes more to creative padding than Mother Nature. He has a brainwave - breast implants. Saunders takes the concept to his senior surgeon William Larson (Chris Cooper) and together they launch the Centre for Aesthetic Plastic Surgery. From the hip 60's to the happening 70's and into the excessive 80% the two doctors embark on a partnership that will change the shape of America... forever.