Country boy heads to the big city to seek success. While working as a clerk in a department store, he talks the manager into offering $1000 to anyone who can bring more customers to the store. He then arranges for a friend, a "human fly," to climb the face of the store building as a publicity stunt. Unfortunatly the "human fly" is a wanted man, and when "The Law" shows, our hero must make the climb, himself. At each ledge he encounters new difficulties, climaxing in the famous 'clock scene.'