This profile takes the viewer on the path to success of what became the Justin Bieber phenomenon and includes his performances of current hits including "Baby" and "One Time" to video of backstage footage, interviews with Bieber, Usher, and several industry heavyweights. The programme also provides an insight to Bieber's big screen debut and high profile role on the hit TV drama CSI. It took Justin Bieber just under one year to achieve that superstar status. Discovered on YouTube and immediately signed by Usher's label, in a blink of an eye, Bieber was recording a platinum single with Ludacris. A whirlwind tour soon followed from performances on the VMA's to Christmas at the White House with the Obamas. Not bad for a kid who started his career with demo tapes produced by 'mom' and is younger than your average college freshman.