Gabriel Mascaro's sensual, subversive 'Neon Bull' unfolds within the macho world of traditional Brazilian rodeo, the vaquejada. Iremar is one of a motley gang of bull wranglers who travel from rodeo to rodeo, living an arduous itinerant life on the fringes of society. But each aspires to a better future and, after-hours, Iremar strives to fulfil his dream of becoming a fashion designer. Balancing provocative realism with improvisational drama, 'Neon Bull' is a celebration of its characters and their everyday lives as well as their obstinate capacity to dream. Filmed in mesmerizing, hypnotic visuals, it explores the lives of its protagonists with fierce, funny, sweaty intimacy, lyrically subverting its macho domain.