Nobody expected Putney Swope to win. That's the whole point. Robert Downey Sr.'s 1969 satire opens with an ad agency board voting for a new chairman, and since nobody wants to vote for a rival, they all quietly tick the name of the one man they're sure has no chance — their token Black colleague. He wins by accident, and the fun starts immediately.
What he does next is the whole show. He fires almost everyone, renames the agency Truth and Soul, and starts churning out ads so deranged they make actual 1960s commercials look restrained. These parodies are the film's real party trick — filthy, gleeful, and shot in colour like the movie's winking at you through the black and white.
I'll admit the joke does start repeating itself before the credits roll — same punchline, fewer laughs, energy leaking out the back door. Some sketches land, others just loiter. Still, over fifty years on, watching power corrupt someone regardless of the colour of the hand grabbing it feels weirdly current.
And if real ad breaks were even half this unhinged, I'd stop reaching for the remote.